A BARGAIN retailer has bagged the “world’s best” title for its own-label champagne – and it costs £20 less than a luxury brand.
Shoppers can now celebrate in style without breaking the bank.
Lidl‘s own-brand champagne – Bissinger & Co. Premier Cru – has been crowned the best in the world, following a blind taste test at this year’s World Drinks Awards.
Priced at just £24.99 (750ml), the sparkling beverage was described as “elegantly complex without being loud,” with judges picking up on notes of peach, sherbet lemon and elderflower.
The bubbly drink even outperformed internationally renowned brands such as Moët & Chandon, whose own Champagne Impérial Brut comes with a staggering £45 (750ml) price tag.
The 12.5% abv French Chardonnay has been consistently well rated, with one reviewer commenting it was “stylish and easy to drink”.
Another review described the fizz as having a “gorgeous elegance in the mouth, subtle, sustained with great depth and a fabulous finish”.
The supermarket giant was also awarded the World’s Best Crémant and World’s Best Prosecco, with shoppers able to buy the prize winning drinks for just £8.99 and £7.99 respectively.
But, this is not the first time the brand has won an accolade for its own-label champagne and sparkling beverages.
Back in 2023, the retailer’s Montaudon Champagne Brut was voted “tastier than Moët” in a blind test with more than 2,500 tasters.
It found that over 82 per cent of attendees preferred Lidl’s Montaudon Champagne Brut over Moët, with seven in 10 selecting the popular drink as their favourite beverage.
Now, shoppers can pick up Lidl’s latest top-scoring fizz at any of its stores nationwide, and enjoy an award-winning drink at a budget-friendly price.
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